One week to go until the second edition of WDCD in São Paulo kicks off. All’s set – well, we’re still quite busy actually – and we’re pretty pleased with this year’s fabulous line-up of international top creatives. Check the list at the speaker’s section on our website and convince yourself that you cannot miss this conference on the impact of design on society.

One great feature of WDCD is that in this conference you’re not just sitting and listening to a series of talks. There is interaction and collaboration too in the breakout sessions, where you can exchange ideas with the speakers and fellow participants.

This year’s breakouts include sessions on Design and biomimicry with Fred Gelli and Marko Brajovic, on the circular and shared economy with prof.dr. Ivo Pons of the Mackenzie University in São Paulo, on the impact of food on the shape of the city with Rodrigo Oliveira, Jan Knikker, and Sam Bompas, and on social issues as explained to us by a new breed of visually oriented journalists.

Violence against women

Several of the breakouts dive into a new theme that WDCD starts to investigate in São Paulo: Violence against women. In one session Paula Dib, Renate Mendes, Shay Raviv and a Dutch public prosecutor will look at the issue as one of violence against femininity. They intend to deconstruct cultural behaviour and formulate design questions that explore this issue from a fresh perspective. In another session the Design Thinking school Echos together with Alexandra Loras, Nana Lima / Think Olga and again a Dutch public prosecutor will investigate how design can make people aware how violence against people happens.

In the session Design as a disruptive mind-set Jaakko Tammela of Questto|Nó discusses how design can help organizations to cope with today’s complexity. And in Brazil & Senegal: Exchange on fashion design the Senegales fashion designer Selly Raby Kane will discuss the work of young Brazilian talents.

Aline Cavalcante and Bebel Abreu present a breakout around the documentary Bikes vs Cars in which the bicycle activist Cavalcante plays the main part. Finally, our esteemed global premium partners Arjowiggins Creative Papers and Antalis host two workshops where you can roll up your sleeves and start printing. On day one you can experience silk screening on fine paper, the second day is about the old technique of letterpress.

All the more reason, we’d say, to leave behind your hesitation and buy yourself a ticket for one of the best and most meaningful gatherings in the trade. We’re looking forward to see you on 13 & 14 December at FAAP.

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