She lives and works in Mexico City. Joanna is a Marketing graduate, manager and promoter of Mexican culture and design. Passionate about Mexican heritage and artisanal process, She has worked for more than 10 years in the promotion and commercialization of independent design. 

She understands design as a vital factor for the improvement of our quality of life and a way of adding value at both the individual and community levels. She is committed to presenting projects that promote the development and dissemination of design in Mexico, as well as reviewing the needs of our cities compared with reference points from the rest of the world, in order to understand human life collectively. I firmly believe that it’s through design that we can make substantial changes in our society.